EntreArchitect Podcast with Mark R. LePage

Episódios Disponíveis

5 de 500

EA596: Blair Enns - The 4 Steps to Selling Your Expertise as an Architect
The 4 Steps to Selling Your Expertise as an ArchitectBlair Enns, founder of Win Without Pitching and author of The Four Conversations, joins the podcast to share a powerful framework for selling expertise as an architect. He explains how positioning yourself as a trusted advisor rather than just a service provider leads to stronger client relationships and better business outcomes.The conversation explores the four key stages of selling—probative, qualifying, value, and closing conversations—helping architects identify the right clients, set prices based on value rather than industry norms, and confidently say no to misaligned projects. Blair also discusses common sales pitfalls, how to recognize red flags in client relationships, and why shifting the focus from selling to advising creates more successful engagements.Whether you're struggling with pricing, client fit, or closing deals, this episode provides actionable insights to help you build a more profitable and sustainable architectural practice.This week at EntreArchitect Podcast, The 4 Steps to Selling Your Expertise as an Architect with Blair Enns.Learn more about Blair online at Win Without Pitching, check out his podcast 2Bobs, and connect with him on LinkedIn.Referenced in this EpisodeEA219: Pricing Creativity with Author Blair Enns [Podcast]The Four Conversations: A New Model for Selling Expertise by Blair Enns [book]Please visit Our Platform SponsorsGo to https://betterhelp.com/architect for 10% off your first month of therapy with BetterHelp and get matched with a therapist who will listen and help. Thank you to our sponsor BetterHelp for supporting our community of small firm entrepreneur architects.ARCAT.com is much more than a product catalog, with CAD, BIM, and specifications created in collaboration with manufacturers. ARCAT.com also offers LEED data, continuing education resources, newsletters, and the Detailed podcast. Visit https://ARCAT.com to learn more.
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EA595: Jed Byrne - Sharing the Business of the Built Environment Through Content Creation
Sharing the Business of the Built Environment Through Content CreationJed Byrne shares his journey in real estate development and the role of content creation in fostering connections and educating others. From newsletters to podcasts and YouTube, he emphasizes the importance of architects and developers producing content that builds trust and engagement. Jed discusses the balance of content creation with professional work, highlighting the value of starting with constraints to prevent burnout.He encourages listeners to embrace learning, stay consistent, and connect with their communities through various media platforms. Based in Raleigh, Jed is deeply invested in the city’s growth, sharing insights through his newsletter, Oak City CRE, and his podcast, Dirt NC.This week at EntreArchitect Podcast, Sharing the Business of the Built Environment Through Content Creation with Jed Byrne.Learn more about Jed online at his substack, check out the Dirt NC podcast, and subscribe to the Raleigh Commercial Real Estate Newsletter.Please visit Our Platform SponsorsGo to https://betterhelp.com/architect for 10% off your first month of therapy with BetterHelp and get matched with a therapist who will listen and help. Thank you to our sponsor BetterHelp for supporting our community of small firm entrepreneur architects.ARCAT.com is much more than a product catalog, with CAD, BIM, and specifications created in collaboration with manufacturers. ARCAT.com also offers LEED data, continuing education resources, newsletters, and the Detailed podcast. Visit https://ARCAT.com to learn more.Visit our Platform Sponsors today and thank them for supporting YOU... The EntreArchitect Community of small firm architects.Mentioned in this episode:Context & ClarityDesign VaultBuild Your Brand
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EA594: George Proud - Simple Browser-based CGI for Architects
Simple Browser-based CGI for ArchitectsIn this episode, George Proud shares his journey at the intersection of architecture, design, and technology. From his early experiments with VR to co-founding Gendo, he has explored how emerging tools can enhance architectural visualization with precision and control.He discusses the evolution of Gendo, the challenges of securing venture capital, and the importance of strong co-founder relationships. George also reflects on how AI is reshaping the future of architecture firms and offers practical advice for small firms looking to embrace new technologies and stay competitive in a rapidly changing industry.This week at EntreArchitect Podcast, Simple Browser-based CGI for Architects with George Proud.Learn more about George online at Gendo, and find him on LinkedIn.Please visit Our Platform SponsorsGo to https://betterhelp.com/architect for 10% off your first month of therapy with BetterHelp and get matched with a therapist who will listen and help. Thank you to our sponsor BetterHelp for supporting our community of small firm entrepreneur architects.ARCAT.com is much more than a product catalog, with CAD, BIM, and specifications created in collaboration with manufacturers. ARCAT.com also offers LEED data, continuing education resources, newsletters, and the Detailed podcast. Visit https://ARCAT.com to learn more.Visit our Platform Sponsors today and thank them for supporting YOU... The EntreArchitect Community of small firm architects.Mentioned in this episode:Context & ClarityDesign VaultBuild Your Brand
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Chris Novelli - The ROI of Content Creation for Architects (Best of EntreArchitect Podcast)
The ROI of Content Creation for ArchitectsTune in as Chris Novelli discusses his content creation journey, including podcasts and YouTube, to establish authority and foster client connections. Through his long-term content strategy, Chris has amplified visibility and credibility for n3 Architecture, proving that a holistic approach to design extends beyond blueprints and into the digital realm.With over 100 projects under his belt, Chris understands the pitfalls of settling for cookie-cutter designs. In this podcast, he delves into the intricacies of crafting homes that not only boast unique aesthetics but also seamlessly integrate with clients' lifestyles.This week, enjoy the Best of EntreArchitect Podcast: The ROI of Content Creation for Architects with Chris Novelli.Connect with Chris online at n3narchitecture, check out his YouTube Channel, book, and other resources, and find him on LinkedIn.Please visit Our Platform SponsorsGo to https://betterhelp.com/architect for 10% off your first month of therapy with BetterHelp and get matched with a therapist who will listen and help. Thank you to our sponsor BetterHelp for supporting our community of small firm entrepreneur architects.ARCAT.com is much more than a product catalog, with CAD, BIM, and specifications created in collaboration with manufacturers. ARCAT.com also offers LEED data, continuing education resources, newsletters, and the Detailed podcast. Visit https://ARCAT.com to learn more.Visit our Platform Sponsors today and thank them for supporting YOU... The EntreArchitect Community of small firm architects.Mentioned in this episode:Build Your BrandDesign VaultContext & Clarity
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Carey Balogh and Lauren Genest – The Critical Connection Between Traditional PR Services and Social Media (Best of EntreArchitect Podcast)
The Critical Connection Between Traditional PR Services and Social MediaIn this conversation, Mark speaks with the minds behind Brand Groupies, Carey Balogh and Lauren Genest. Join us as we delve into their journeys from fashion and PR backgrounds to becoming trailblazers in the architecture industry.Carey Balogh, Founder and CEO of Brand Groupies, brings over 25 years of visionary entrepreneurship to the table. With a rich history in brand development, public relations, social media, and marketing, Carey has become a stalwart in delivering exceptional experiences for clients across various sectors.Lauren Genest, Partner and President of Brand Groupies, is a creative and strategic force in corporate communications and public relations. With two decades of experience, Lauren shares insights into shaping executive public personas and implementing strategies for increased client visibility and long-term brand growth.Together, Carey and Lauren discuss the crucial elements of consistent messaging, developing a compelling brand story, and crafting effective strategies for social media and PR. Gain valuable insights into choosing the right platforms for posting content and the evolving role of technology in the industry. Uncover the future vision of Brand Groupies and how they continue to shape the landscape of personal branding.Whether you're an architect, entrepreneur, or branding enthusiast, this episode is packed with actionable takeaways. Join us as we explore the fascinating journeys, industry insights, and expert advice that will empower you to build a strong and lasting brand presence.This week, enjoy the best of EntreArchitect Podcast, The Critical Connection Between Traditional PR Services and Social Media with Carey Balogh and Lauren Genest.Connect with Lauren and Carey at Brand Groupies, or follow them on Instagram and LinkedIn.Please visit Our Platform SponsorsGo to https://betterhelp.com/architect for 10% off your first month of therapy with BetterHelp and get matched with a therapist who will listen and help. Thank you to our sponsor BetterHelp for supporting our community of small firm entrepreneur architects.ARCAT.com is much more than a product catalog, with CAD, BIM, and specifications created in collaboration with manufacturers. ARCAT.com also offers LEED data, continuing education resources, newsletters, and the Detailed podcast. Visit https://ARCAT.com to learn more.Visit our Platform Sponsors today and thank them for supporting YOU... The EntreArchitect Community of small firm architects.Mentioned in this episode:Context & ClarityBuild Your BrandDesign Vault
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Sobre EntreArchitect Podcast with Mark R. LePage

Architect Mark R. LePage explores the business of architecture, firm leadership and the everyday life of an architect. From Gābl Media, EntreArchitect Podcast features weekly interviews with inspiring, passionate people who share their knowledge and expertise... all to help you build a better business as a small firm entrepreneur architect. Proven business strategies for architects, including financial management, profit, marketing, sales, productivity, and planning.

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