Motion Hatch: Helping Motion Designers Do Better Business
Hayley Akins
Motion Hatch is a bi-weekly podcast hosted by veteran motion designer Hayley Akins, discussing the business side of animation and motion design that so many cre...
Is this the best business model for motion designers in 2025? | Q&A
Interested in joining Balanced Business Bootcamp? Take our quick quiz here to see if it's the best next step for your career. As we draw 2024 to a close, I thought a Q&A episode would be a nice way to end the year on the podcast. I get questions all the time about specific problems that motion designers face when running their businesses. So, the chances are that you're facing these problems, too. In this episode, I share my thoughts on how you could run a successful subscription-based motion design business, my opinions on charging for your project files and how much time you should actually be spending on outreach. In this episode, I cover:- How to justify long timelines to clients- How to stand out amongst other motion designers- Should you charge for project files?- How to build a profitable subscription-based motion design business- How to find time and motivation for business tasks- How to write the best copy for LinkedIn- How much time you should be spending on outreach Links Mentioned:Sign up to our email list hereSubmit a question hereDownload our Vivid Vision ExerciseDownload our Social Media Guide 2.0 📲Joe Walker: LinkedInHemmingway App*Speechify*Grammarly(Any links above marked with a * are affiliate links. Using this link means we get a little kickback, but it doesn't cost you anything.)Free resources to grow your career:💸 Get your next client in 5 days!Connect with Motion Hatch:✉️ Subscribe to our newsletter📸 Follow us on Instagram🖥️ Find more free resources on our websiteRate this podcastListen to this podcast next
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28:34
How I'd build a successful motion design business in 2025
🌟 Grab my Perfect Your Pricing Toolkit: https://motionhatch.com/pricing Get out your notepad and pen, grab a hot drink and get ready for a jam-packed episode! 📝☕️ This episode is split into two parts. Part 1 is for anyone who is starting completely from scratch and has zero clients right now. Part 2 is for anyone who already has some clients but wants to attract new ideal clients they’d love to work with, while also building a more consistent revenue stream.For Part 2, skip to 07:47 In this episode, I cover:- How to make new connections in the industry - How to stay top-of-mind using a CRM and social media - How to identify your ideal clients - How to discover your niche and unique offering - How to forecast your revenue to find more financial stability Links Mentioned:Perfect your Pricing Toolkit 🛠FREE Social Media Guide 2.0 📲Learn more about Client Quest 🚀Camp Mograph 🏕Our video podcast with Kevin RappLuke Stanley: LinkedIn Hollie Arnett: Website Free resources to grow your career:💸 Get your next client in 5 days!📲 Download our free social media guide 2.0 Connect with Motion Hatch:✉️ Subscribe to our newsletter📸 Follow us on Instagram🖥️ Find more free resources on our websiteRate this podcast
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31:42
What’s working RIGHT NOW to get freelance clients?
🌟Download my FREE Social Media Guide and Freelance Funnel Framework worksheet here: motionhatch.com/inmotion This video was filmed LIVE at the Barbican in London for the Playgrounds In Motion event. My lovely friend Ashleigh Robertson, a freelance motion designer, interviewed me about what’s currently working to get clients right now.In this episode, we discussed the motion design industry’s ever-changing landscape and how we can adapt and leverage these changes to stand out to potential clients.- What can new freelancers do right now to get clients?- How can established freelancers and studio owners get clients right now?- How to set up your CRM to get more clients- How the motion design industry has changed - The best way to niche down and stand out to new clientsAshleigh Robertson: Website Playgrounds, In Motion: WebsiteFree resources to grow your career:💸 Get your next client in 5 days!📲 Download our free social media guideConnect with Motion Hatch:✉️ Subscribe to our newsletter📸 Follow us on Instagram🖥️ Find more free resources on our websiteRate this podcast
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24:38
BONUS: Do mograph events help you get clients? w/ Jess Herrera
This is a special bonus episode of the Motion Hatch Podcast! I recently got back from Camp Mograph in the US, and while I was there, I filmed a mini-podcast episode with Jess Herrera. (This episode was filmed outside, so listen out for the birds in the background.) We chatted about whether it's worth travelling for this kind of mograph event and whether they can help you grow your network and get clients. Thanks to Agustin Eguia for filming and cleaning up the audio and Jen van Horn for helping set up for filming this episode!Links mentioned:🚀 Learn more about Balanced Business BootcampFollow Jess Herrera: Website | InstagramListen next: Our previous episode with Jess HerreraFree resources to grow your career:💸 Get your next client in 5 days!📲 Download our free social media guideConnect with Motion Hatch:✉️ Subscribe to our newsletter📸 Follow us on Instagram🖥️ Find more free resources on our websiteRate this podcast
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15:34
We're taking a break...
I have some news for you this week...We are taking a short break from the podcast and YouTube channel until the Autumn (fall). We'll be coming back even bigger and better with the second half of season 2. I hope you have a wonderful summer, and thank you so much for supporting Motion Hatch! Links mentioned:🚀 Join the self-paced version of Client Quest Live💬 Leave us your feedback and suggestionsFree resources to grow your career:💸 Get your next client in 5 days!📲 Download our free social media guideConnect with Motion Hatch:✉️ Subscribe to our newsletter📸 Follow us on Instagram🖥️ Find more free resources on our websiteRate this podcast
Sobre Motion Hatch: Helping Motion Designers Do Better Business
Motion Hatch is a bi-weekly podcast hosted by veteran motion designer Hayley Akins, discussing the business side of animation and motion design that so many creatives struggle with.
Offering quality practical advice and insight for freelance, full-time or aspiring animators, illustrators and motion designers, hear from a wide range of voices within the industry, including how leading animators started out, tips on managing your business and career advice.
For more info on how to take control of your motion graphics career and to join our community of amazing, talented designers, head over to http://motionhatch.com.
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