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Extraordinary Creatives

Ceri Hand
Extraordinary Creatives
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  • How to Make the Most of Participating in an Art Fair
    Today, Wendy answers a question from one of her members that is likely to benefit every artist that sends their work to or attends art fairs. The question is - how to make the most of participating in an art fair? Some of the tips Ceri shares may surprise you. KEY TAKEAWAYS Prepare your work – it needs to be robust, stable, easy to handle, pack and ship. Fragile works, sharp edges, or delicate surfaces are not your friend in an art fair environment. When you’re choosing what to show, think about what will hold attention. Large or bold works might attract people in, but quiet, subtle works can still hold them, if there’s something intriguing that rewards a second look. Collectors love stories, they don’t just buy what they see. They buy what they understand and feel. Give your gallerist what they need to do their job well. A short blurb about the work - the inspiration, the materials, why it matters.  Art fairs aren’t just about shifting work; they're about building community and champions for your practice. BEST MOMENTS “People at art fairs can be unpredictable. They touch things they shouldn’t. They bring buggies into booths. They lean in close and forget their elbows exist.. make sure it is fair-ready.”  “Follow up within 24 hours, send PDF images or thank yous while the spark is still warm, people make decisions emotionally and quickly.” “Don’t just post “Delighted to show at X Fair.” Share the journey. The packing. The travel. The install. The booth. The moment the work goes up. Invite people into the process.” “If you're celebrating, maybe stop at one glass of Prosecco instead of three. I've done plenty of hungover fares, and it's not my top recommendation.” PODCAST HOST BIO With over 35 years in the art world, Ceri has worked closely with leading artists and arts professionals, managed public and private galleries and charities, and curated more than 250 exhibitions and events. She sold artworks to major museums and private collectors and commissioned thousands of works across diverse media, from renowned artists such as John Akomfrah, Pipilotti Rist, Rafael Lozano-Hemmer and Vito Acconci. Now, she wants to share her extensive knowledge with you, so you can excel and achieve your goals. **** Ceri Hand Coaching Membership: Group coaching, live art surgeries, exclusive masterclasses, portfolio reviews, weekly challenges. Access our library of content and resource hub anytime and enjoy special discounts within a vibrant community of peers and professionals. Ready to transform your art career? Join today! https://cerihand.com/membership **** Unlock Your Artworld Network Self Study Course Our self-study video course, "Unlock Your Artworld Network," offers a straightforward 5-step framework to help you build valuable relationships effortlessly. Gain the tools and confidence you need to create new opportunities and thrive in the art world today. https://cerihand.com/courses/unlock_your_artworld_network/ **** Book a Discovery Call Today To schedule a personalised 1-2-1 coaching session with Ceri or explore our group coaching options, simply email us at [email protected] **** Discover Your Extraordinary Creativity Visit www.cerihand.com to learn how we can help you become an extraordinary creative. This Podcast has been brought to you by Disruptive Media. https://disruptivemedia.co.uk/
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  • The Art of Relationship: The NıCOLETTı Formula for a Vibrant, Collaborative Gallery
    What happens when two people with very different beginnings—one raised in an artist family, the other hairdressing and DJing before turning to curating—come together to build a gallery that’s now shaping the future of contemporary art in London? Today, I speak with Oswaldo Nicoletti and Camille Houzé, the duo behind NıCOLETTı. Founded as a curatorial project in 2018, the gallery has grown into a permanent space in Shoreditch, recently redesigned by JAM, the architecture collective formed out of Turner Prize winning studio Assemble. Over the years, NıCOLETTı has become known for offering emerging artists their first UK solo shows, many of whom have gone on to biennials and major institutions. We trace their origin stories—from philosophy books and family studios to hair salons and record labels—and how those threads wove into a shared vision of a gallery that privileges singular practices, conceptual rigour, and a deep belief in collaboration. We talk about what it really means to support artists over the long term, how to think about selling without selling out, and the lessons learned from fairs and friendships along the way. If you’ve ever wondered how a gallery decides who to represent, what makes work “resonate,” or how you actually sustain trust between artists, collectors, and audiences, this conversation pulls back the curtain. KEY TAKEAWAYS The galleries that thrive are those who stand beside artists they truly believe in. Artwork resonates when it’s singular, honest, and sparks a visceral connection. Sometimes it’s the story, sometimes it’s the mystery, but it’s always about care, context, and the courage to champion new perspectives. Trust in the art world is built on open dialogue, collaboration and commitment. When gallerists, artists, and audiences show up for each other, the ecosystem flourishes. BEST MOMENTS “A gallery is not only a space with walls, it’s a relationship. Between gallerist and artist, between artwork and audience, between risk and resilience.” “We are still trying to be a gallery that operates as little as possible as a gallery. So, always artistic quality and exhibitions first, then, business unfolds from that.” EPISODE RESOURCES https://nicoletticontemporary.com https://www.instagram.com/nicoletticontemporary HOST BIO With over 35 years in the art world, Ceri has worked closely with leading artists and arts professionals, managed public and private galleries and charities, and curated more than 250 exhibitions and events. She sold artworks to major museums and private collectors and commissioned thousands of works across diverse media, from renowned artists such as John Akomfrah, Pipilotti Rist, Rafael Lozano-Hemmer and Vito Acconci. Now, she wants to share her extensive knowledge with you, so you can excel and achieve your goals. ** Ceri Hand Coaching Membership: Group coaching, live art surgeries, exclusive masterclasses, portfolio reviews, weekly challenges. Access our library of content and resource hub anytime and enjoy special discounts within a vibrant community of peers and professionals. Ready to transform your art career? Join today! https://cerihand.com/membership ** Unlock Your Artworld Network Self Study Course Our self-study video course, "Unlock Your Artworld Network," offers a straightforward 5-step framework to help you build valuable relationships effortlessly. Gain the tools and confidence you need to create new opportunities and thrive in the art world today. https://cerihand.com/courses/unlock_your_artworld_network/ ** Book a Discovery Call Today To schedule a personalised 1-2-1 coaching session with Ceri or explore our group coaching options, simply email us at [email protected] ** Discover Your Extraordinary Creativity Visit www.cerihand.com to learn how we can help you become an extraordinary creative. This Podcast has been brought to you by Disruptive Media. https://disruptivemedia.co.uk/
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  • Why You Should Make Peace With Being Consistently Inconsistent
    Artists spend so much time worrying about being consistent. But what if that’s not the point? What if your inconsistency is proof that you’re alive in your practice? I know you look at other artists — the ones who seem to stay in one lane — and you think, maybe I’m doing it wrong. Maybe people won’t get it. Maybe the market only rewards repetition. And yet, deep down, you know that sameness suffocates you. You didn’t become an artist to repeat yourself. You became an artist to explore. To experiment. To see what else is possible. We humans like certainty — patterns, predictability, knowing what’s what. But artists are wired for curiosity. You thrive on the unknown, the risk, the mess of it all. You love the feeling of falling forward. So when you see others who appear to be consistent, remember you might just be comparing your evolution to their edit. It´s time to make peace with being consistently inconsistent – listen in and let Ceri show you how. KEY TAKEAWAYS Consistency isn’t sameness. Consistency is commitment. It’s showing up for the work, again and again, in whatever form it needs. Most successful artists Ceri has met aren’t driven by style — they’re driven by a question. One that won’t leave them alone. Louise Bourgeois had it, Tracey Emin, Frida Kahlo - their forms changed, but the question stayed. They kept circling the same core. Stop trying to make your work look the same. Start making it feel true to the same enquiry. Ask yourself: what do I keep coming back to? What keeps tugging at my sleeve? What am I still trying to understand? That´s your North Star, follow it. BEST MOMENTS “The market might appear to love sameness, but the artists who last are those who stay faithful to their inquiry. They don't bend to the zeitgeist, they don't make to order, they don't chase trends.” “ Some people won't get it, some people won't like it, but you can't be a brilliant artist and a people pleaser.” “Authenticity is showing up for what matters, even when it's unfashionable.” “Avoiding your true voice by copying others or chasing what sells keeps you stuck.” PODCAST HOST BIO With over 35 years in the art world, Ceri has worked closely with leading artists and arts professionals, managed public and private galleries and charities, and curated more than 250 exhibitions and events. She sold artworks to major museums and private collectors and commissioned thousands of works across diverse media, from renowned artists such as John Akomfrah, Pipilotti Rist, Rafael Lozano-Hemmer and Vito Acconci. Now, she wants to share her extensive knowledge with you, so you can excel and achieve your goals. **** Ceri Hand Coaching Membership: Group coaching, live art surgeries, exclusive masterclasses, portfolio reviews, weekly challenges. Access our library of content and resource hub anytime and enjoy special discounts within a vibrant community of peers and professionals. Ready to transform your art career? Join today! https://cerihand.com/membership **** Unlock Your Artworld Network Self Study Course Our self-study video course, "Unlock Your Artworld Network," offers a straightforward 5-step framework to help you build valuable relationships effortlessly. Gain the tools and confidence you need to create new opportunities and thrive in the art world today. https://cerihand.com/courses/unlock_your_artworld_network/ **** Book a Discovery Call Today To schedule a personalised 1-2-1 coaching session with Ceri or explore our group coaching options, simply email us at [email protected] **** Discover Your Extraordinary Creativity Visit www.cerihand.com to learn how we can help you become an extraordinary creative. This Podcast has been brought to you by Disruptive Media. https://disruptivemedia.co.uk/
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  • The Art of Going Deeper with Ekow Eshun
    What happens when you treat each artwork as a proposition of a world—when exhibitions become acts of empathy, and books become vessels for collective memory? This week, Ceri welcomes back the brilliant Ekow Eshun—writer, curator, and cultural polymath—who has just been appointed curator of the British Art Show 10, opening in September 2026. Ekow’s trajectory is extraordinary. The first Black editor of Arena magazine, the first Black director of London’s ICA, now Chair of the Fourth Plinth Commissioning Group—and a curator whose exhibitions, from In the Black Fantastic to Black Earth Rising, have redefined how we think about identity, myth, and belonging. His recent books, The Strangers and Black Earth Rising, extend that work on the page, blending rigorous history with poetic imagination. In this conversation, they celebrate his new chapter and explore what Ekow hopes to achieve with BAS10: creating space for artists who can bring us closer—to ourselves, to one another, and to the mystery of the world we inhabit. They discuss the “strangeness” that fuels his research, the empathy at the heart of his practice, and what it means to keep going deeper as a writer and curator. KEY TAKEAWAYS Ekow shows us how strangeness and curiosity open up new spaces for discovery, empathy, and connection. Art is a powerful force for reshaping collective memory. Artists use memory not just to preserve the past, but to rewrite the maps of the present. Exhibitions aren’t about neat lessons they are about fostering real encounters, the courage to go deeper and see the world from multiple perspectives. BEST MOMENTS “The role of the curator isn’t to dictate meaning but to create space for discovery, and that the real power of art lies in shifting how we see, each other, ourselves, and the fragile world we share.” “I just try and set myself as a goal, with everything, with writing, putting together an exhibition - Let's go deeper, there's always another layer.” “If you start a project, you have to start from a radical unknown, where everything is up for discovery.” EPISODE RESOURCES https://www.ekoweshun.co.uk PODCAST HOST BIO With over 35 years in the art world, Ceri has worked closely with leading artists and arts professionals, managed public and private galleries and charities, and curated more than 250 exhibitions and events. She sold artworks to major museums and private collectors and commissioned thousands of works across diverse media, from renowned artists such as John Akomfrah, Pipilotti Rist, Rafael Lozano-Hemmer and Vito Acconci. Now, she wants to share her extensive knowledge with you, so you can excel and achieve your goals. **** Ceri Hand Coaching Membership: Group coaching, live art surgeries, exclusive masterclasses, portfolio reviews, weekly challenges. Access our library of content and resource hub anytime and enjoy special discounts within a vibrant community of peers and professionals. Ready to transform your art career? Join today! https://cerihand.com/membership **** Unlock Your Artworld Network Self Study Course Our self-study video course, "Unlock Your Artworld Network," offers a straightforward 5-step framework to help you build valuable relationships effortlessly. Gain the tools and confidence you need to create new opportunities and thrive in the art world today. https://cerihand.com/courses/unlock_your_artworld_network/ **** Book a Discovery Call Today To schedule a personalised 1-2-1 coaching session with Ceri or explore our group coaching options, simply email us at [email protected] **** Discover Your Extraordinary Creativity Visit www.cerihand.com to learn how we can help you become an extraordinary creative. This Podcast has been brought to you by Disruptive Media. https://disruptivemedia.co.uk/
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  • How to Create an Artist PDF Catalogue
    How you share your work with others does a lot of heavy lifting for you. Despite the myriad ways you can show what you make—through social media, websites, private viewing links, or even WhatsApp screenshots—curators, collectors, commissioners, and gallerists still rely on one timeless format - the curated artist portfolio. So, in today’s episode, Ceri walks you through how to create an artist PDF catalogue—a portable, compelling visual story that does justice to your work. She looks at what it is, why it matters, what to include, and how to make it feel unmistakably you. KEY TAKEAWAYS Think of your PDF as your practice in portable form. It should do three things - show what you make - show why it matters and make it easy to connect with you and your work. Your portfolio should feel like an extension of your practice. But don´t try and shove everything in like an overstuffed sofa. Instead, curate your best pieces. Start with a hero image, and choose others that help you to tell your story. PDFs can circulate offline, be printed or saved to desktops. They travel further than you can. Sometimes landing in rooms you didn't even know you were being discussed in Your portfolio isn't a tombstone it's a living document. It should evolve as you do and should flow like a story. During the episode, Ceri shares full details of her recommended order and formatting, for each page. BEST MOMENTS “How you share your work with others does a lot of heavy lifting for you.” “Your PDF is your story distilled. It's your visual CV, artist statement and show reel all in one.” “Your portfolio should feel like an extension of your practice, whether your work is bold, tender, chaotic or refined, let that inform your visual choices, typeface, colour, accents, pacing, even a handwritten note or sketch can help communicate tone.” “Think art magazine, not PowerPoint. Let the work lead. Minimal doesn't mean boring. It means confident.” PODCAST HOST BIO With over 35 years in the art world, Ceri has worked closely with leading artists and arts professionals, managed public and private galleries and charities, and curated more than 250 exhibitions and events. She sold artworks to major museums and private collectors and commissioned thousands of works across diverse media, from renowned artists such as John Akomfrah, Pipilotti Rist, Rafael Lozano-Hemmer and Vito Acconci. Now, she wants to share her extensive knowledge with you, so you can excel and achieve your goals. **** Ceri Hand Coaching Membership: Group coaching, live art surgeries, exclusive masterclasses, portfolio reviews, weekly challenges. Access our library of content and resource hub anytime and enjoy special discounts within a vibrant community of peers and professionals. Ready to transform your art career? Join today! https://cerihand.com/membership **** Unlock Your Artworld Network Self Study Course Our self-study video course, "Unlock Your Artworld Network," offers a straightforward 5-step framework to help you build valuable relationships effortlessly. Gain the tools and confidence you need to create new opportunities and thrive in the art world today. https://cerihand.com/courses/unlock_your_artworld_network/ **** Book a Discovery Call Today To schedule a personalised 1-2-1 coaching session with Ceri or explore our group coaching options, simply email us at [email protected] **** Discover Your Extraordinary Creativity Visit www.cerihand.com to learn how we can help you become an extraordinary creative. This Podcast has been brought to you by Disruptive Media. https://disruptivemedia.co.uk/
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Sobre Extraordinary Creatives

Extraordinary Creatives: The Premier Art Podcast Welcome to the Extraordinary Creatives podcast, your gateway to the world of exceptional artists and creative leaders who have defied the odds to make a significant impact in the arts and beyond. Hosted by Ceri Hand, creative coach, curator, and seasoned arts and business insider, this podcast offers a wealth of insights into art and creativity through in-depth interviews. Ceri’s extensive experience and genuine passion for the arts make every episode a treasure trove of inspiration and practical advice. At the heart of Extraordinary Creatives is the belief that creativity is essential for success. However, it is the courage, confidence, and resilience to dare to be different that truly transforms the world. With her warm, playful, and straight-talking style, Ceri delves into the ideas, processes, mindsets, victories, and challenges of trailblazers who have paved the way in the arts. Ceri’s mission is to support 100,000 artists and arts leaders by 2025 by providing exclusive access to information, inspiration, and expertise. Discover the transformative power of art with Extraordinary Creatives. Tune in and follow so you don’t miss an episode!
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