Extraordinary Creatives

Today we’re getting into co-representation, the realities of working with more than one gallery, and how to navigate it without damaging the relationships you’ve worked so hard to build.

You’ve built a body of work that has momentum. You’ve shown commitment to your gallery. You’ve done the shows, the fairs, the dinners, the follow-ups. And now you feel ready to build internationally. Not as a vanity move. Not because you’re bored. But because your work feels ready to travel, and because you understand that long-term sustainability often requires more than one market. 

So, you raise the question with your gallery. And instead of traction, you get drag. The response isn’t hostile. It’s not a no. It’s just… slow.

This is where many artists start to doubt themselves. Or worse, start making moves quietly, without support, because waiting feels unbearable.

This episode is for that moment.

KEY TAKEAWAYS


Wanting to expand internationally does not make you impatient or ungrateful, but moving without strategy, clarity or the consent and co-operation of your existing gallery can undo years of careful relationship building.


Co-signing you into another territory carries real reputational risk for your gallery and for you and introduces complexity.


Instead of quietly scrambling behind your gallery’s back, ask for a focused meeting, lay out why this territory and why now, and work with them to define clear criteria, a realistic timeline and a small pilot so co-representation becomes a shared, strategic project rather than a secret escape plan. Use the scripts Ceri shares to help you.

BEST MOMENTS

“Joint representation only works when there is deep trust, transparency and aligned strategy.”

“Your primary gallery should lead on sales strategy and pricing coherence… This coherence is what builds confidence and protects your long-term value.

“If the gallery is not acting, you need clarity, not patience without end. So, step one, ask for a decision, not a discussion.”

HOST BIO

With over 35 years in the art world, Ceri has worked closely with leading artists and arts professionals, managed public and private galleries and charities, and curated more than 250 exhibitions and events. She has sold artworks to major museums and private collectors and commissioned thousands of works across diverse media, from renowned artists such as John Akomfrah, Pipilotti Rist, Rafael Lozano-Hemmer and Vito Acconci. Now, she wants to share her extensive knowledge with you, so you can excel and achieve your goals.

**

The Artist Mastermind Circle: Ready to stop second-guessing and start building next level momentum in your art career? Applications are now open for the Artist Mastermind Circle—a six-month coaching programme for 25 mid-career artists serious about growing their income, network, opportunities and confidence.

Register by 6pm Monday 2nd February: Artist Mastermind Circle Application and take the next bold step https://docs.google.com/forms/d/e/1FAIpQLSf6hXd1YpO5MvUq2oRqW3qyqte7BBn5CSkgHG76dXzBMbT66Q/viewform

**

Ceri Hand Coaching Membership: Group coaching, live art surgeries, exclusive masterclasses, portfolio reviews, weekly challenges. Access our library of content and resource hub anytime and enjoy special discounts within a vibrant community of peers and professionals. Ready to transform your art career? Join today!

https://cerihand.com/membership/

**

Unlock Your Artworld Network Self Study Course

Our self-study video course, "Unlock Your Artworld Network," offers a straightforward 5-step framework to help you build valuable relationships effortlessly. Gain the tools and confidence you need to create new opportunities and thrive in the art world today.

https://cerihand.com/courses/unlock_your_artworld_network/

**

Book a Discovery Call Today

To schedule a personalised 1-2-1 coaching session with Ceri or explore our group coaching options, simply email us at [email protected]

This week’s podcast guest is the extraordinary David Horvitz, an artist whose work has been exhibited at and collected by major institutions around the world.

Witty, poetic, and nomadic, David’s work traverses photography, artist books, performance, mail art, sound, the internet, food, and natural environments, engaging systems of language, time, and networks.

We talk about why artists should resist being burdened by identity or authorship, what it means to let work travel without you, why erasure can be as generative as making, and how attention, patience and trust shape a long creative life.

This is an invitation to rethink how art moves, how ideas land, and why not everything needs to be planned and held tightly to matter. It’s juicy, so I hope you enjoy it!

KEY TAKEAWAYS


You don’t need a tidy label or style. Let your work move across mediums. Consistency of spirit matters more than a fixed “brand.” Protect your ability to change direction, even if it risks sales.


Stop over managing meaning. Allow your work to circulate, mutate, and find its own audiences in its own time. Trust that small gestures, made with intention, can ripple far beyond what we can see.


David reminds us that nerves and doubt aren’t problems to fix, but raw material: use that nervous energy, bounce half-formed ideas off people, and let that call-and-response sharpen what the work really wants to be.

BEST MOMENTS

“You don't have to be burdened by the image you've created of yourself. You could start over.”

“Artists need to be inconsistently consistent, if you like, in order to have freedom to kind of roam and be like a free-range chicken.”

“Once the work leaves your hands, you don’t get to control how it’s held.”

EPISODE RESOURCES

http://www.davidhorvitz.com/

https://www.instagram.com/davidhorvitz/?hl=en

PODCAST HOST BIO

With over 35 years in the art world, Ceri has worked closely with leading artists and arts professionals, managed public and private galleries and charities, and curated more than 250 exhibitions and events. She has sold artworks to major museums and private collectors and commissioned thousands of works across diverse media, from renowned artists such as John Akomfrah, Pipilotti Rist, Rafael Lozano-Hemmer and Vito Acconci. Now, she wants to share her extensive knowledge with you, so you can excel and achieve your goals.

****

The Artist Mastermind Circle: Ready to stop second-guessing and start building next level momentum in your art career? Applications are now open for the Artist Mastermind Circle—a six-month coaching programme for 25 mid-career artists serious about growing their income, network, opportunities and confidence.

Register by 6pm Monday 2nd February: Artist Mastermind Circle Application and take the next bold step. (https://docs.google.com/forms/d/e/1FAIpQLSf6hXd1YpO5MvUq2oRqW3qyqte7BBn5CSkgHG76dXzBMbT66Q/viewform)

****

Ceri Hand Coaching Membership: Group coaching, live art surgeries, exclusive masterclasses, portfolio reviews, weekly challenges. Access our library of content and resource hub anytime and enjoy special discounts within a vibrant community of peers and professionals. Ready to transform your art career? Join today!

https://cerihand.com/membership/

****

Unlock Your Artworld Network Self Study Course

Our self-study video course, "Unlock Your Artworld Network," offers a straightforward 5-step framework to help you build valuable relationships effortlessly. Gain the tools and confidence you need to create new opportunities and thrive in the art world today.

https://cerihand.com/courses/unlock_your_artworld_network/

****

Book a Discovery Call Today

To schedule a personalised 1-2-1 coaching session with Ceri or explore our group coaching options, simply email us at [email protected]

****

Discover Your Extraordinary Creativity

Visit www.cerihand.com to learn how we can help you become an extraordinary creative.

This Podcast has been brought to you by Disruptive Media. https://disruptivemedia.co.uk/

Regulation is a creative skill - Anxiety keeps artists busy but stops them finishing. In the last episode, Ceri talked about the fact that you can't make work from a dysregulated life, that no amount of studio time will compensate for exhaustion, financial stress, unresolved anxiety, or a nervous system that never properly settles. Today, she goes a level deeper explaining why even when life is relatively stable, dysregulation still shows up inside the work itself, which is where a lot of artists get stuck. 

Ceri demonstrates why artists need to stop waiting to relax after the work is done and instead regulate their emotional state before they step into the studio and shares how to do that.

KEY TAKEAWAYS


When your nervous system is dysregulated, your brain becomes conservative. It narrows options, avoids risk, and favours movement over resolution. So, starting something new feels safer than staying with something unfinished.


Finishing means deciding, committing, being seen - For an anxious nervous system, which feels like danger.


Your job as an artist is to walk into uncertainty on purpose and stay there long enough for something real to emerge. That’s emotional agility: the capacity to feel threat, doubt, visibility, and not bolt.

BEST MOMENTS

“Anxiety doesn't always stop you working. Sometimes it keeps you working endlessly so you never have to finish.”

“Regulation is not the reward for creative work. It's the capacity that determines what kind of work you're able to make in the first place.”

HOST BIO

With over 35 years in the art world, Ceri has worked closely with leading artists and arts professionals, managed public and private galleries and charities, and curated more than 250 exhibitions and events. She has sold artworks to major museums and private collectors and commissioned thousands of works across diverse media, from renowned artists such as John Akomfrah, Pipilotti Rist, Rafael Lozano-Hemmer and Vito Acconci. Now, she wants to share her extensive knowledge with you, so you can excel and achieve your goals.

**

The Artist Mastermind Circle: Ready to stop second-guessing and start building next level momentum in your art career? Applications are now open for the Artist Mastermind Circle—a six-month coaching programme for 25 mid-career artists serious about growing their income, network, opportunities, and confidence.

Register by 6pm Monday 2nd February: Artist Mastermind Circle Application and take the next bold step. (https://docs.google.com/forms/d/e/1FAIpQLSf6hXd1YpO5MvUq2oRqW3qyqte7BBn5CSkgHG76dXzBMbT66Q/viewform)

Join our free webinar on Wednesday 21st January 6.30pm GMT where we introduce you to the coaching programme, walk you through the online hub, coach live, and answer your questions: Register here. https://us02web.zoom.us/meeting/register/KVucmw1WRd2bsBWgPEfn1g#/registration

**

Ceri Hand Coaching Membership: Group coaching, live art surgeries, exclusive masterclasses, portfolio reviews, weekly challenges. Access our library of content and resource hub anytime and enjoy special discounts within a vibrant community of peers and professionals. Ready to transform your art career? Join today!

https://cerihand.com/membership/

**

Unlock Your Artworld Network Self Study Course

Our self-study video course, "Unlock Your Artworld Network," offers a straightforward 5-step framework to help you build valuable relationships effortlessly. Gain the tools and confidence you need to create new opportunities and thrive in the art world today.

https://cerihand.com/courses/unlock_your_artworld_network/

**

Book a Discovery Call Today

To schedule a personalised 1-2-1 coaching session with Ceri or explore our group coaching options, simply email us at [email protected]

**

Discover Your Extraordinary Creativity

Visit www.cerihand.com to learn how we can help you become an extraordinary creative.

This Podcast has been brought to you by Disruptive Media. https://disruptivemedia.co.uk/

Today I’m joined by the brilliant Beth Greenacre, a curator, advisor, and art consultant whose career has unfolded quietly but powerfully at the centre of the art world. Beth began working with David Bowie in her twenties and went on to oversee the care, exhibition, and eventual sale of his collection, revealing a deeply personal way of looking, collecting and living with art.

Since then, she’s built a long-term, trust-led portfolio career advising private collectors, working with artists and estates, and curating exhibitions.

In this conversation, we talk about how collectors really make decisions, how intuition is really deeply embodied knowledge and why holding work back can be an act of integrity.

This is a rare, generous look inside how the art world actually works, I hope you enjoy it as much as I did!

KEY TAKEAWAYS


Be present. Build relationships patiently. Share your work carefully. Trust that confidence is learned, not bestowed.


Quality reveals itself over time, through deep looking, honest editing, and the courage to hold work back until it is ready to speak. Artists are not failing when recognition comes slowly. They’re building something with roots.


Working with David Bowie taught Beth that confidence isn’t about hierarchy or bravado. It’s about shared commitment, deep listening, and respect for the work.

BEST MOMENTS

“My purpose is to acknowledge, celebrate and give space to the power of art to change people's perspectives.”

“Nothing meaningful in the art world is built quickly. Not confidence. Not collections. Not trust.”

EPISODE RESOURCES

https://www.bethgreenacre.com

https://www.instagram.com/bethgreenacre_london

PODCAST HOST BIO

With over 35 years in the art world, Ceri has worked closely with leading artists and arts professionals, managed public and private galleries and charities, and curated more than 250 exhibitions and events. She has sold artworks to major museums and private collectors and commissioned thousands of works across diverse media, from renowned artists such as John Akomfrah, Pipilotti Rist, Rafael Lozano-Hemmer and Vito Acconci. Now, she wants to share her extensive knowledge with you, so you can excel and achieve your goals.

**

The Artist Mastermind Circle: Ready to stop second-guessing and start building next level momentum in your art career? Applications are now open for the Artist Mastermind Circle—a six-month coaching programme for 25 mid-career artists serious about growing their income, network, opportunities, and confidence.

Register by 6pm Monday 2nd February: Artist Mastermind Circle Application and take the next bold step. https://docs.google.com/forms/d/e/1FAIpQLSf6hXd1YpO5MvUq2oRqW3qyqte7BBn5CSkgHG76dXzBMbT66Q/viewform

Join our free webinar on Wednesday 21st January 6.30pm GMT where we introduce you to the coaching programme, walk you through the online hub, coach live, and answer your questions: https://us02web.zoom.us/meeting/register/KVucmw1WRd2bsBWgPEfn1g#/registration

**

Ceri Hand Coaching Membership: Group coaching, live art surgeries, exclusive masterclasses, portfolio reviews, weekly challenges. Access our library of content and resource hub anytime and enjoy special discounts within a vibrant community of peers and professionals. Ready to transform your art career? Join today!

https://cerihand.com/membership/

**

Unlock Your Artworld Network Self Study Course

Our self-study video course, "Unlock Your Artworld Network," offers a straightforward 5-step framework to help you build valuable relationships effortlessly. Gain the tools and confidence you need to create new opportunities and thrive in the art world today.

https://cerihand.com/courses/unlock_your_artworld_network/

**

Book a Discovery Call Today

To schedule a personalised 1-2-1 coaching session with Ceri or explore our group coaching options, simply email us at [email protected]

This Podcast has been brought to you by Disruptive Media. https://disruptivemedia.co.uk/

There’s a romantic idea that if you just shut the door, block the world out, and push through, the work will save you. That you can white-knuckle your way through exhaustion, anxiety, financial stress, hangovers, through everything else falling apart. For a while, maybe you can - willpower is powerful, but it is not infinite.

Ceri regularly see artists trying to dominate their minds instead of supporting their nervous systems. Trying to overpower negative thoughts instead of changing the conditions that generate them. Eventually, something gives, leading to work that feels thinner than it used to and burnout.

The studio doesn’t magically neutralise what you haven’t dealt with outside it. Your body, your mind, your fears come with you.

In this episode, Ceri unpacks why being in the studio only works when the rest of your life is set up to support the quality of thinking your work actually needs.

KEY TAKEAWAYS

The studio won't save you if your life is dysregulated, but when your life supports your nervous system, your thinking deepens, your work sharpens, and finishing becomes possible.

Work of depth, originality, risk and resonance doesn't come from distraction, so you do need long stretches alone. But every artist who has the capacity to go deep has support from others in their lives.

BEST MOMENTS

“Capacity doesn´t come from chaos.”

“Making your best work is not about heroic effort. It's about building conditions that allow you to finish.”

“Finishing our work is a good habit to develop. It boosts confidence.”

HOST BIO

With over 35 years in the art world, Ceri has worked closely with leading artists and arts professionals, managed public and private galleries and charities, and curated more than 250 exhibitions and events. She has sold artworks to major museums and private collectors and commissioned thousands of works across diverse media, from renowned artists such as John Akomfrah, Pipilotti Rist, Rafael Lozano-Hemmer and Vito Acconci. Now, she wants to share her extensive knowledge with you, so you can excel and achieve your goals.

**

The Artist Mastermind Circle: Ready to stop second-guessing and start building next level momentum in your art career? Applications are now open for the Artist Mastermind Circle—a six-month coaching programme for 25 mid-career artists serious about growing their income, network, opportunities and confidence.

Register by 6pm Monday 2nd February: Artist Mastermind Circle Application and take the next bold step. (https://docs.google.com/forms/d/e/1FAIpQLSf6hXd1YpO5MvUq2oRqW3qyqte7BBn5CSkgHG76dXzBMbT66Q/viewform)

Join our free webinar on Wednesday 21st January 6.30pm GMT where we introduce you to the coaching programme, walk you through the online hub, coach live, and answer your questions: Register here. (https://us02web.zoom.us/meeting/register/KVucmw1WRd2bsBWgPEfn1g#/registration)

**

Ceri Hand Coaching Membership: Group coaching, live art surgeries, exclusive masterclasses, portfolio reviews, weekly challenges. Access our library of content and resource hub anytime and enjoy special discounts within a vibrant community of peers and professionals. Ready to transform your art career? Join today!

https://cerihand.com/membership/

**

Unlock Your Artworld Network Self Study Course

Our self-study video course, "Unlock Your Artworld Network," offers a straightforward 5-step framework to help you build valuable relationships effortlessly. Gain the tools and confidence you need to create new opportunities and thrive in the art world today.

https://cerihand.com/courses/unlock_your_artworld_network/

**

Book a Discovery Call Today

To schedule a personalised 1-2-1 coaching session with Ceri or explore our group coaching options, simply email us at [email protected]

This Podcast has been brought to you by Disruptive Media. https://disruptivemedia.co.uk/