Help Wanted

Today, you're going to hear a new segment Nicole and Jason are calling The Smartest People We Know In Business, where they ask the most brilliant people they know what they're doing that's working, so you can use their winning strategies. Today, Nicole and Jason talk with Stephanie Latham, VP of Global Brand Partnerships & Advertising of the super popular gaming platform Roblox. Stephanie shares tips on how to successfully engage Gen Z, building meaningful partnerships, what to prioritize if you're a startup with a small marketing budget, and more! Read more about what Stephanie and her team is working on here!

You have too much to do. Too many tasks, too many deadlines, too many things to track. Jason has the same problem — and today, he shares a simple solution that’s helped him. It’s called a list funnel, and it’s something he learned from Google’s in-house productivity expert. The list funnel helps you get things done and reduces your stress. Today he shares how it works — but first, he explains why our current solutions don’t.

On the show, Jason and Nicole read a lot of bad emails. Today, you're going to hear a good one— featuring the person who sent it, Julie Griggs, cofounder of the app Fourplay (a social platform where single friends match with other pairs and go on double dates). In this episode, Jason and Nicole explain why Julie's email was so good that they're still talking about it two years later. Learn more about Fourplay here: https://www.fourplaysocial.com/ To keep up with Julie, click here: https://www.linkedin.com/in/juliegriggsfourplaysocial/

A few years back, Nicole created a course and... it flopped. Now, she's thinking about giving it another go, but wants to understand what went wrong the first time so she doesn't make the same mistakes again. Today, Jason and Nicole are joined by Abi Prendergast, an expert on marketing and sales strategy for courses. Abi diagnoses what she sees as the problem with Nicole's first course, and gives advice anyone can use if they want to make— and more importantly, sell— a course. For more on Abi, visit her website here: https://www.aptcontent.co.uk/