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Design of AI | Product • Strategy • Innovation • Career • Growth

Podcast Design of AI | Product • Strategy • Innovation • Career • Growth
Design of AI
We provide a pragmatic and practical deep dive into what AI can do and how it is transforming industries. We help designers, researchers, and product managers e...

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5 de 30
  • 30. Take Control of AI’s Predictive Power [Tyler Hochman, FORE]
    What seemed unimaginable a few years ago is now possible because AI is becoming cheaper and more accessible to any entrepreneur. Unlocking your data & building point solutions are the key.By focusing on high value, repeating business problems you can leverage AI’s predictive capabilities to solve any use case.This is episode 30 and our guest is Tyler Hochman, CEO of FORE Enterprise. We’re discussing how you can take control of AI’s predictive power. This episode is a roadmap for product teams and entrepreneurs looking to unlock their data’s disruptive potential. In this episode we cover:➤ Focus on AI’s immense data structuring capabilities➤ Hacks of get the data needed to train your model➤ Why Entrepreneurs should focus on building point solutions➤ AI can predict when you’ll quit your job & how to keep you➤ Data privacy becoming a major differentiator of workplaces➤ How OpenAI collected so much data to train their model Tyler Hochman is the Founder and CEO of FORE Enterprise, an AI workforce analytics platform that predicts which employees plan to leave their jobs and recommends strategies for retention. Hochman, who was recently acknowledged on Forbes 30 Under 30 list for social impact, and is at the forefront of AI innovation. Prior to founding FORE Enterprise, Tyler founded multiple consumer and B2B apps and companies, such as TH Analytics, VELLA, Modern Memoir, and SafeStop. Tyler holds a B.S. in Management Science and Engineering from Stanford, with a focus on Data Science and Finance.Follow him: https://www.linkedin.com/in/tyler-hochman-83b547130 —-------Thank you for listening to the Design of AI podcast. We provide a pragmatic and practical deep dive into what AI can do and how it is transforming industries. We help designers, researchers, and product managers excel in a rapidly changing future.If you find this strategic content helpful, make sure to follow us on your fave podcasting app. It really helps us if you leave reviews.Go to https://designof.ai to share your AI product recommendations and product ratings.This episode was hosted by:Arpy Dragffy Guerrero (Founder & Principal Strategist PH1 Research) https://www.linkedin.com/in/adragffy/ Brittany Hobbs (VP Insights, Huge)  https://www.linkedin.com/in/brittanyhobbs/Please make sure to subscribe to our Substack to never miss an episode. On the Design of AI substack you’ll also receive more strategic insights and recommended products.  https://designofai.substack.com/ 
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  • 29. Trust is a Double-edged Sword: AI will Transform Services [Sarah Gold]
    Which products and services should we trust? How can brands earn our trust? As we enter the AI agentic era, we’re going to be faced with increasing concerns about trustworthiness. Our guest was described by John Maeda in 2024 as "the great mind of our time for services earning trust."This is episode 29 and we’re discussing: Trust is a double-edged sword: How AI will Transform Services with Sarah Gold. We’re providing you with a roadmap for increasing the trust of your products & services:➤ Importance of civic tech in delivering equitable services➤ Responsibility to focus on helping people and human KPIs➤ Principles for increasing trustworthiness➤ Risk of over-relying on, and trusting services too much➤ AI agents will change our relationship with services & each other Sarah Gold is a digital leader with extensive experience in conceptualising, designing and building trustworthy, high stakes products and services with emerging technologies across private and public sectors. Currently applying this expertise to build and grow Projects by IF, a specialist agency that she founded in London. IF helps clients, including the UK Government, Virgin Media O2 and Telus Health grow in new markets, and deepen existing relationships, through greater customer trust.She advises the Mayor of London's Data for London programme, and the UK Design Council on digital. Her work on legibility of complex systems has won several awards, including Forbes 30 under 30 and The Observer's New Radical.Follow her https://www.linkedin.com/in/sarahtgold/ Find her work and resources https://www.projectsbyif.com/ -------Please make sure to subscribe to our Substack to never miss an episode. On the Design of AI substack you’ll also receive more strategic insights and recommended products.  https://designofai.substack.com/ --------Thank you for listening to the Design of AI podcast. We provide a pragmatic and practical deep dive into what AI can do and how it is transforming industries. We help designers, researchers, and product managers excel in a rapidly changing future.If you find this strategic content helpful, make sure to follow us on your fave podcasting app. It really helps us if you leave reviews.We’re on a mission to collect examples of how you’re using AI to elevate how you work. Share your examples at https://designof.ai --------This episode was hosted by:Arpy Dragffy Guerrero (Founder & Principal Strategist PH1 Research) https://www.linkedin.com/in/adragffy/ Brittany Hobbs (VP Insights, Huge)  https://www.linkedin.com/in/brittanyhobbs/
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  • 28. AI will Transform Product Research [John Whalen, Author of Design for How People Think]
    AI may replace many of our jobs. UX Research is one of the roles most at risk because the technology is increasingly automating many of the tasks.. John Whalen is one of the researchers working at the forefront of leveraging AI. He joins us to map out the future of research and how anyone in product can ride the AI-augmentation wave to better individual and team results.This is episode 28 and we’re discussing how AI will transform product research with John Whalen Ph.D. We cover a topics that are hugely important to anyone working in product and agencies:➤ How to gain more influence with stakeholders and leaders➤ That’s it IS possible to do 7 weeks of work in 7 days thanks to AI➤ Researchers must be curious about AI or get wiped out➤ How we work has already been disrupted every time a new tool arrives➤ Why synthetic users are actually immensely powerful, and when to use themJohn Whalen leads Insights & Innovation at Brilliant Experience, where he helps global brands understand the psychology behind their customers' behaviors and bring successful products to market.Initially skeptical about AI, John and his team conducted extensive “AI vs. Humans” studies to pinpoint precisely where AI-enhanced research excels—and where human judgment remains irreplaceable, and became convinced that AI will transform how research will be done.Now he regularly interviews pioneering founders in the AI-for-UX space and leverages the latest AI tools to deliver rapid, scaled, global insights for top brands.With a PhD from Johns Hopkins, John combines academic rigor with real-world pragmatism to help UX researchers and product leaders harness the new realities of AI-powered research.Follow him https://www.linkedin.com/in/johnwhalen/ Learn about his work at https://brilliantexperience.com  —-------Participate in our AI product recommendations database here https://airtable.com/appeE4oGqKJ17Rwum/pagFmrnUrIkAdHg4n/form Thank you for listening to the Design of AI podcast. We provide a pragmatic and practical deep dive into what AI can do and how it is transforming industries. We help designers, researchers, and product managers excel in a rapidly changing future.If you find this strategic content helpful, make sure to follow us on your fave podcasting app. It really helps us if you leave reviews.We’re on a mission to collect examples of how you’re using AI to elevate how you work. Share your examples at designof.aiThis episode was hosted by:Arpy Dragffy Guerrero (Founder & Principal Strategist PH1 Research) https://www.linkedin.com/in/adragffy/ Brittany Hobbs (VP Insights, Huge)  https://www.linkedin.com/in/brittanyhobbs/Please make sure to subscribe to our Substack to never miss an episode. On the Design of AI substack you’ll also receive more strategic insights and recommended products.  https://designofai.substack.com/ 
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  • 27. Implementing AI in Creative Teams: Why Adoption Will Surge [Jan Emmanuele, Superside]
    How are the world’s largest brands leveraging AI? Where are they getting the greatest ROI? What are the biggest fears and barriers to adopting AI at scale? To answer these questions we invited one of the world’s leading AI consultants to explain what’s happening today and shifts he expects in the near future. This is episode 27 and our guest is Jan Emmanuele, Director of Generative AI Consulting at Superside. We’re discussing implementing AI at-scale in creative teams and cover:➤ Where businesses are getting the most value from AI➤ GenAI’s ability to massively scale creative outputs➤ Processes and strategies for implementing AI effectively➤ Addressing the challenges and fears of leveraging AI➤ AI’s adoption as a creative multiplier will surge in 2026This episode is perfect for business, product, and design leaders who want to get details on how to best implement AI to augment and automate workflows.Jan leads Superside’s AI Consulting department, working intimately with some of the leading companies - incl. several Fortune 500 companies - to integrate AI into their creative workflows. Prior, he was leading investments into AI startups at a venture capital fund and has 3 years experience as a McKinsey consultant working on tech and software topics. He also holds a PhD on AI for cancer treatment and developed AI solutions in a medical device company, including several patents.Follow him and Superside:https://www.linkedin.com/in/jan-emmanuele-4a13a3118https://www.superside.com/ Thank you for listening to the Design of AI podcast. We provide a pragmatic and practical deep dive into what AI can do and how it is transforming industries. We help designers, researchers, and product managers excel in a rapidly changing future.If you find this strategic content helpful, make sure to follow us on your fave podcasting app. It really helps us if you leave reviews.This episode was hosted by:Arpy Dragffy Guerrero (Founder & Principal Strategist PH1 Research) https://www.linkedin.com/in/adragffy/ Brittany Hobbs (VP Insights, Huge)  https://www.linkedin.com/in/brittanyhobbs/Please make sure to subscribe to our Substack to never miss an episode. On the Design of AI substack you’ll also receive more strategic insights and recommended products. We’ll also be announcing events soon too.  https://designofai.substack.com/
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  • 26. Designing a New Relationship with AI: Critical Mindset Shifts for Success [Sara Vienna, Metalab]
    What we design and how we design are changing because of AI. It’s happening faster than anyone could imagine. Our guest Sara Vienna has been designing a new relationship with AI and she’s been doing it for years ahead of others.She is Chief Design Officer at Metalab, one of the top design consultancies in the world, she leads exceptional design talent who are leveraging AI to its fullest. Sara has shaped the technology landscape for some of the biggest brands in the world and tomorrow’s disruptors. This is episode 26 and we’re discussing Designing a New Relationship with AI. This is the most important episode yet, because we discuss:➤ Shifting our mindsets about AI, design, and value creation➤ Just because something is faster doesn't mean it's of quality➤ The great responsibility of designers to question our work➤ Challenge yourself & experiment or you will get left behind➤ Consumers will put  money towards experiences that are valuable--------Thank you for listening to the Design of AI podcast. We provide a pragmatic and practical deep dive into what AI can do and how it is transforming industries. We help designers, researchers, and product managers excel in a rapidly changing future.If you find this strategic content helpful, make sure to follow us on your fave podcasting app. It really helps us if you leave reviews.---------As Chief Design Officer, Sara leads Metalab’s Research, Strategy, and Design to ship best-in-class products. Metalab, recently listed as one of Fast Company’s Design Companies of the Year, made its name designing for companies like Slack, Uber, Pitch, Instacart, and Headspace. The team continues to leave its mark across emerging startups and household names such as Suno, Midjourney, Nike, Pika, and The Atlantic.Sara is also an advisor to Metalab's Venture Fund companies helping early-stage start-ups become the next unicorn. She lives on the island of Oahu, Hawaii with her family including two rescue fur babies.Follow Sara and Metalab on Linkedinhttps://www.linkedin.com/in/saraviennahttps://www.linkedin.com/company/metalab@sravienna and @metalab on most other socialsAnd make sure to read her article which was the inspiration of this talk:https://www.metalab.com/blog/designing-new-relationship-with-ai -------This episode was hosted by:Arpy Dragffy Guerrero (Founder & Head of product strategy, PH1 Research)https://www.linkedin.com/in/adragffy/ Brittany Hobbs (VP Insights, Huge) https://www.linkedin.com/in/brittanyhobbs/Please make sure to subscribe to our Substack to never miss an episode. On the Design of AI substack you’ll also receive more strategic insights and recommended products. We’ll also be announcing events soon too. https://designofai.substack.com/ 
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Sobre Design of AI | Product • Strategy • Innovation • Career • Growth

We provide a pragmatic and practical deep dive into what AI can do and how it is transforming industries. We help designers, researchers, and product managers excel in a rapidly changing future. Hosted by: Arpy Dragffy Guerrero (Founder & Principal Strategist, PH1 Research) https://www.linkedin.com/in/adragffy/ Brittany Hobbs (VP Insights, Huge) https://www.linkedin.com/in/brittanyhobbs/ Please make sure to subscribe to our Substack to never miss an episode. On the Design of AI substack you’ll also receive more strategic insights and recommended products. https://designofai.substack.com/
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