Send us a textHave you ever wanted to see yourself as a Studio Ghibli character? Or maybe boxed up like a Barbie doll, complete with accessories, packaging, and ready for a retail shelf? Well, now you can and you’ve probably seen it all over your newsfeed. ChatGPT’s new image creator, powered by the GPT-4o model, has gone viral. And in this episode, I explore why it’s taken off, how people are using it, for fun but also to break some big rules, and what it means for the future of creativity, content, and yes, comms too.Need More Support? If you’re ready to explore how AI can make your marketing smarter and more efficient, check out my Professional Diploma in AI for Marketers. Or, if you’re looking for in-company training, I can help get your team up to speed. Use the code AISIX10 for a special discount just for podcast listeners. https://publicsectormarketingpros.com
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Ep 62: Canva Code Launched
Send us a textCanva just changed the game again. In this episode, I break down Canva Code, the newest AI-powered tool that lets anyone build interactive apps—no coding skills required. Announced at Canva Create as part of the new Visual Suite 2.0, this feature is packed with potential for marketers, educators, and creators. From pricing calculators to interactive maps, I’ll walk you through what it is, how it works, and why it matters.Press play and get ahead of the curve—in just six minutes.Need More Support? If you’re ready to explore how AI can make your marketing smarter and more efficient, check out my Professional Diploma in AI for Marketers. Or, if you’re looking for in-company training, I can help get your team up to speed. Use the code AISIX10 for a special discount just for podcast listeners. https://publicsectormarketingpros.com
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Ep 61: Google’s AI Maturity Benchmark
Send us a textAs a trainer for Google, and working with some of their biggest clients across the world, we used the Digital Marketing Maturity Benchmark as a framework to educate and move the needle on results.Now Google in partnership with Boston Consulting Group have introduced their AI Maturity Benchmark. We know that Google’s business model is changing and they have leaped head-first into AI. So I was excited to see them launch an AI maturity benchmark for marketing. I have written an in-depth blog post on this topic also, so head over to publicsectormarketingpros.com to read it.Let me ask you something. How ready is your marketing team to actually use AI, not just talk about it? Because Google has the receipts. They say brands that properly embrace AI marketing maturity can see up to 59% more revenue growth. That’s not hype, that’s strategy, and it starts with understanding where you are on the AI maturity curve.Need More Support? If you’re ready to explore how AI can make your marketing smarter and more efficient, check out my Professional Diploma in AI for Marketers. Or, if you’re looking for in-company training, I can help get your team up to speed. Use the code AISIX10 for a special discount just for podcast listeners. https://publicsectormarketingpros.com
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Ep 60: Long Listen with Ian Anderson Gray
Send us a textIn this milestone episode, I chat with long-time collaborator and digital marketing expert Ian Anderson Gray. Known for his creative roots and technical know-how, Ian dives into how AI is transforming not just marketing—but the way we work, create, and connect.From the practical tools he's using daily (think ChatGPT, Claude, Notebook LM, and more) to how marketers can start small, get curious, and grow confident with AI, Ian brings clarity, warmth, and a whole lot of geeky excitement.If you're a marketer, creator, or teacher wondering how to evolve without losing your voice, this is the episode for you.Need More Support? If you’re ready to explore how AI can make your marketing smarter and more efficient, check out my Professional Diploma in AI for Marketers. Or, if you’re looking for in-company training, I can help get your team up to speed. Use the code AISIX10 for a special discount just for podcast listeners. https://publicsectormarketingpros.com
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Ep 59: The Rise of Data Centres in the AI Economy
Send us a textWhat do ChatGPT, Google Maps, Netflix, and your morning scroll on Instagram all have in common?They live in data centres, the physical engine rooms powering our digital lives and now, the AI revolution.And right now, Ireland is at the heart of that infrastructure but at what cost?In this episode, we’re shining a light on one of the least visible, but most powerful forces in the AI economy: data centres.We’ll explore their significance, especially in the Irish context, how they support AI technologies, and the big questions we need to ask about climate, energy, jobs, and justice.Need More Support? If you’re ready to explore how AI can make your marketing smarter and more efficient, check out my Professional Diploma in AI for Marketers. Or, if you’re looking for in-company training, I can help get your team up to speed. Use the code AISIX10 for a special discount just for podcast listeners. https://publicsectormarketingpros.com
Introducing the AI Six Podcast: Learn AI on the GoArtificial intelligence is changing marketing, offering new ways to connect, create, and deliver value. To help marketers adapt, I’m introducing the AI Six Podcast – a practical, daily resource designed to make AI learning manageable and relevant.What Is the AI Six Podcast?The AI Six Podcast is a six-minute daily podcast tailored for marketers looking to understand and use AI effectively. Hosted by me, Joanne Sweeney, a public sector marketing expert, author, and trainer with years of experience in digital transformation, this podcast provides clear, actionable insights to support your work.Why Six Minutes?Marketers often have busy schedules. The AI Six Podcast offers focused content you can fit into your day, whether during your morning routine, commute, or a short break. Each episode delivers practical tips you can apply immediately, helping you stay informed without feeling overwhelmed.What to ExpectHere’s what the podcast includes:Daily Episodes: Updates and advice on AI tools, trends, and how to use them in marketing.Weekly Long-Listen Interviews: On Saturdays, a 20-minute session featuring experts and professionals sharing their experiences with AI in marketing.Practical Guidance: Strategies for integrating AI into workflows, improving efficiency, and using AI responsibly.Who Is This Podcast For?This podcast is ideal for marketing professionals who want to:Learn how AI can streamline marketing tasks.Find tools that improve efficiency and creativity.Understand how to incorporate AI ethically and effectively.Stay informed about developments in AI for marketing.
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