The Heart of Running. Home of the Bad Runners Take, Wolfie's World by Brian Peterson, and more.
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Hosted by Josh Rosenthal, founder of Borderlands Trail Run...
In this special episode celebrating the three-year anniversary of Borderlands, I reflect on the journey of building a community around trail running. I emphasize the importance of inclusivity in the sport, focusing on the heart of trail running rather than great performances. Josh introduces the Wylder app as a tool for fostering community among runners and discusses the challenges of monetization and brand partnerships. The heart of trail running is about participation, not competition.Wylder app aims to connect runners and build community.Brand partnerships can alter the authenticity of the message.Gratitude is expressed for the support from the Borderlands family.Future plans include expanding real-life community connections.Wylder is currently only available on iOS. Android coming quickly.---- Partners ----Wylder - Host and find Run Clubs, schedule public and private group runsNaked Sports Innovations - the worlds best hydration beltSalt Lake Footshills Trail Races. Salt Lake City, UT - May 31, 2025PATH Projects - My favorite running shorts, Borderlands10 for 10% off.----Borderlands.cc | Instagram----Call RUNMORE649 (786-667-3649). Leave a message for the podcast—hot takes, agreement, anger, or joy.
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24:41
Chianti: the Race We Wanted + Needed [Wolfie's World]
[Wolfie's World] Jim Walmsley, Killian Jornet, and Vincent Bouillard delivered on expectations and gave us the race we all wanted and needed.Hosted by Wolfie---- Partners ----Wylder - Host and find Run Clubs, schedule public and private group runsNaked Sports Innovations - the worlds best hydration beltSalt Lake Footshills Trail Races. Salt Lake City, UT - May 31, 2025PATH Projects - My favorite running shorts, Borderlands10 for 10% off.----Borderlands.cc | Instagram----Call RUNMORE649 (786-667-3649). Leave a message for the podcast—hot takes, agreement, anger, or joy.
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30:59
The Running Shoe Revolution You May Not Know About
Jurian Elstgeest founded 4T2 to put his own stamp on footwear and running culture. Read its manifesto and you'll see things like 'running is substance, not appearance' and 'running is made of rituals'. 4T2's community is small but growing. It feels like there's a seed of this community in every major running market in the world. *correction: 4T2 is HQed in Haarlem, not Amsterdam4t2.run---- Partners ----Wylder - Host and find Run Clubs, schedule public and private group runsNaked Sports Innovations - the worlds best hydration beltSalt Lake Footshills Trail Races. Salt Lake City, UT - May 31, 2025PATH Projects - My favorite running shorts, Borderlands10 for 10% off.----Borderlands.cc | Instagram----Call RUNMORE649 (786-667-3649). Leave a message for the podcast—hot takes, agreement, anger, or joy.
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30:58
Is Jurek or Walmsley the Male GOAT of WSER? AJW + Wolfie: STATES DEBATES 2.0.
Who is the male GOAT of WSER?Today, we're joined by ultratrail running legend Andy Jones Wilkins (Crack a Brew with AJW) to debate Wolfie.Wolfie defends that Jim Walmsley is the GOAT while AJW takes the Scott Jurek position.---- Partners ----Wylder - Host and find Run Clubs, schedule public and private group runsNaked Sports Innovations - the worlds best hydration beltSalt Lake Footshills Trail Races. Salt Lake City, UT - May 31, 2025PATH Projects - My favorite running shorts, Borderlands10 for 10% off.----Borderlands.cc | Instagram----Call RUNMORE649 (786-667-3649). Leave a message for the podcast—hot takes, agreement, anger, or joy.
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40:57
Nike Trail Running: the Big Bad Wolf or Best of the Best?
Taylor (lead trail reviewer of Believe in the Run) and I are long overdue on a Nike Trail Running episode. They often get painted as the big bad wolf but today is not that kind of review. We're looking at their incredible trail team roster + analyzing their footwear philosophy and portfolio.In this episode Josh learns there is such thing as a 'colorist' whose job is to create colorways. If you are a colorist, please join me on an episode. a complex history with both positive and negative perceptions.Investing in both ultra and sub-ultra trail running athletes.Nike's approach to innovation is often secretive, leading to speculationNike's future in trail running looks promising.The trail running community benefits from Nike's presence---- Partners ----Wylder - Host and find Run Clubs, schedule public and private group runsNaked Sports Innovations - the worlds best hydration beltSalt Lake Footshills Trail Races. Salt Lake City, UT - May 31, 2025PATH Projects - My favorite running shorts, Borderlands10 for 10% off.----Borderlands.cc | Instagram----Call RUNMORE649 (786-667-3649). Leave a message for the podcast—hot takes, agreement, anger, or joy.
The Heart of Running. Home of the Bad Runners Take, Wolfie's World by Brian Peterson, and more.
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Hosted by Josh Rosenthal, founder of Borderlands Trail Running.
Portugal